Procurious: Building a Disruptive Procurement Network

Warner was charged with launching and building a disruptive procurement network for Procurious in the U.S and U.K. As part of the assignment, we created a content marketing program called Procurious’ Career Boot Camp where 6,000 industry professionals sought out special career-related podcasts, blogs and an e-book from Procurious. The Career Boot Camp delivered more than 500 qualified leads to Procurious over a 30-day period.

 

Sample media coverage includes Supply & Demand Chain Executive, SupplyChainBrain, Procurement Insights, MyPurchasingCenter, and Inbound Logistics.

Category:

Supply Chain

Date:

January 10, 2018

Tags:
Content Marketing, E-Book, Podcast, Recruitment Marketing