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JLE Industries: Elevating Employer Brand Showcasing Driver Engagement

JLE Industries, one of the fastest-growing flatbed freight solutions providers in North America, is transforming the trucking industry with DriverOSTM, JLE’s proprietary digital dispatch, driver recruitment and retention platform. 

DriverOS enables JLE and its clients to  meet current industry challenges, such as the driver shortage, supply chain disruptions, and sustainability/ESG imperatives - but the JLE blog wasn’t reflecting this “big picture” level of capability.

Enter Warner - we took on strategically crafting the JLE blog, then took that a step further in leveraging the content for our earned media outreach, while JLE highlights both blog and earned media coverage on its social channels. Now, JLE’s prospects have better visibility into how the company can assist in the challenges they face - and what sets JLE apart.

Category:
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Supply Chain & Logistics PR
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B2B