For almost a decade, Warner has been working with the International Window Film Association (IWFA) to educate consumers and trade professionals about the many benefits of professionally installed window film. Warner established National Window Film day, developed and produces the IWFA’s quarterly member e-newsletter, The IWFA View, launched the organization’s robust social media presence, and has developed webinars, podcasts and e-books for the IWFA to continually inform target audiences. The results are ongoing and positively impacting the manufacturers and dealers of window film.
Consumer Engagement, Trade Engagement
June 23, 2018